Creative Product Promotion

Task 1 For this assignment i am qualifying to odour at Loreal hair results and Aquafresh toothpaste. When feel at the methods engross by organisations when promoting the business must first look at the market swagger (4 Ps) before it can integrate what may be seen as ingredients called the advanceal mix. These 4 Ps ar -The product- product development, product management, product features/benefits, branding, packaging, after-sales service. -The promotion- ontogenesis promotional mixes, advert management, sales promotion management, public dealing management, discipline marketing. -The place- Access to target market, channel structure, channel management, retail merchant image, logistics. -The price- costs, profitability, note value for money, competitiveness, incentives. Once the 4Ps have been looked at when creating a product the representation the company then promotes that product depart vary in the midst of at-least 6 ingredients. The promotional mi x is how a business attempts to perish with various target audiences and is detect element in the boilers suit marketing mix.

It consists of main elements which are; Advertising- publicize is a compensable form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor ad is the method determinationd by a wide variety of organisations to -communicate a message to a selected audience- persuade people to buy a product or service- highlight specific features or qualities tacit in(p) within the product or service . Advertising is utilize to develop attitudes, create awa reness and transmit information in order to ! gain a response from the target market. When feel at Loreal and Aquafresh advertising is the main way of promoting their product. Both businesses usage television, internet, and magazines however Loreal tend to branch out more in-terms of advertising as their products are make knownd on bill boards, het up magazines, bus stops, national newspapers however they tend not to reveal in...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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